Meta’s newest VR headset

The Meta Quest Pro virtual reality headset from Meta is a sleek, potent gadget. It allows for displaying text and fine details in virtual reality, making it simple to read even small print. For example, if you arch your brows or someone else does in real life, the VR avatars will do the same. Additionally, it can act as a mixed-reality headset, giving you a color perspective of your surroundings and allowing you to interact with artificial items, such as a fake mini-golf course or an ersatz easel for painting.

The black headgear, though, is certainly out of your price range. Meta introduced it on Tuesday during an online event. Its cost, capability, and promise are geared more toward enterprises with the financial money to purchase the headset—think architects and designers—and certain innovative and ardent VR consumers.

The Quest Pro is available for pre-order and will arrive on October 25. It is available for purchase from Meta online, through Best Buy locations, online at Best Buy, and through Amazon in the United States.

With the powers of the Quest Pro, Meta—and CEO Mark Zuckerberg—has made significant progress toward a future it expects will see people spending more and more time in virtual environments and fusing digital aspects with the real world.

It’s also a significant shift in the company’s strategy, demonstrating that it is now promoting its best VR technology to corporate clients in the hopes that they will be keen to use VR and mixed-reality apps at work. Though it risks alienating its consumer VR business, the strategy may be profitable. From this point forward, the business intends to have two Quest product lines and will utilize the more costly one to determine which features to include in the less expensive one.